Sellers Have Incredible Leverage in Today’s Market

With mortgage rates climbing above 3% for the first time in months, serious buyers are more motivated than ever to find a home before the end of the year. Lawrence Yun, Chief Economist for the National Association of Realtors (NAR), puts it best, saying:

“Housing demand remains strong as buyers likely want to secure a home before mortgage rates increase even further next year.”

But the sense of urgency they feel is complicated by the lack of homes for sale in today’s market. According to the latest Existing Home Sales Report from NAR:

“From one year ago, the inventory of unsold homes decreased 13%. . . .”

What Does This Mean for Sellers Today?

With buyers eager to purchase but so few homes available, sellers who list their houses this fall have a tremendous advantage – also known as leverage – when negotiating with buyers. That’s because, in today’s market, buyers want three things:

  • To be the winning bid on their dream home.
  • To buy before rates rise
  • To buy before prices go even higher.

Your Leverage Can Help You Negotiate Your Best Terms

These three buyer needs give homeowners a leg up when selling their house. You might already realize this leverage enables you to sell at a good price, but it also means you can negotiate the best terms to suit your needs.

And since buyer demand is still high, there’s a good chance you’ll get offers from multiple buyers who are willing to compete for your house. When you do, look closely at the terms of each offer to find out which one has the best perks for you.

If you have questions about what’s best for your situation, your trusted real estate advisor can help. They have the expertise and are skilled negotiators in all stages of the sales process.

About the Author

Prior to joining the Beshara Team, Chris assisted local companies as a freelance brand and web designer. Self-taught in Adobe Illustrator and in understanding the fundamentals of technology, he has helped create successful marketing campaigns.

Chris has a love of advertising, technology and social media “know how”. These traits, combined with his drive to find marketing solutions, allow him to use his innate creative vision to think “outside the box” and capture the attention of an audience.

These traits make Chris the perfect candidate to assist our sellers with winning marketing campaigns and ensure their home receives maximum exposure to the most amount of buyers, every time.

Chris, and his wife Amy, live in East Cobb with their two dogs, Rosco and Riley.